The résumé is now noise
When every candidate can generate a flawless CV in thirty seconds, the document stops carrying any signal. What we're actually screening for now, and why verification, not sourcing, is the whole job.
Read →
Your store is listening to the wrong moment
Most commerce stacks only wake up at the cart, long after the decision is made. A case for building around real-time intent instead, and why it's an architecture problem, not a marketing one.
Read →
AI without a data scientist in the room
The organizations getting real value from AI aren't the ones with the biggest research teams. They're the ones who put it in the hands of the people who already do the work.
Read →
I've seen this hype cycle before. This one is different, mostly.
Twenty-two years in enterprise tech teaches you to distrust revolutions. How I tell a real shift from a loud one, and why I'm putting my own time behind this one.
Read →